Study Profile : Lenssen Dairy

Troy Lenssen of Lenssen Dairy describes farming as a family business and passion. Family is why he farms. A big challenge to farming is misinformation, and absentee farm-owners or “investor farms” in rural areas is a problem, where little of the on-farm income generated will stay in the community. Mono-agriculture of one crop can easily dominate these communities. The economic pressures are huge – where are the future farmers of America? The best way to be resilient is through using social media to deliver the message – “we do the best we can do in the most sustainable ways to make a good, safe product.” Farmers are the first stewards of the land – land is the most critical resource.